Good sales manager should be able to help their sales reps improve. Too often the only tool the sales manager has to identify a low performer is by sales results. This info rmation is usually available immediately at the end of each day and over time since the sales rep inception of the SRM usage . At SRM we provide the sales manager with insightful information about every sales rep -Information such as trends, performance challenges, ratios, strengths and opportunities. This information is gleaned through charts, reports, calendar review and client contact information maps as well as performance against quota. (Reports, Charts, Client Contact)The sales manager will have this information available in weeks or even days instead of months or quarters. The sales manager can use this information to customize and personalize their training efforts. The sales reps improve their skill set and increase their sales. The sales rep and company make more money.